Who Created This Learning Platform & Why?

As a wedding photographer during the Great Recession I struggled through years of expensive trial & error to learn marketing and keep the phone ringing. I invested heavily in self-guided learning and "cracked the code". Impassioned and empowered, I changed directions to focus exclusively on helping my peers with marketing.

I've now taught marketing within the wedding industry for more than a decade: in-person, at conferences & online. All along I've thought - "there has to be a better way to empower people in our industry to learn on their own terms." I'm so proud to offer The I Do Society as the solution.

Become a founding Member

Get early access to course material for free. Paid memberships will begin in 2020 but a very limited number of Founding Memberships are being accepted now to help shape the future of The I Do Society.

Get Early Access For Free

After earning my MBA from UCLA Anderson, I’ve spent my career helping businesses thrive by identifying opportunities to grow their revenue and manage change. While I’ve worked with companies of all types and sizes, I’m passionate about helping creative and hard-working small business owners gain the business skills they need to succeed in this ever changing world.

I first worked in the wedding industry through consulting work with catering and event management companies, and I’m now excited to be a part of The I Do Society to empower wedding industry professionals across all specialties to achieve their goals!

Mark Chapman

Robb Kempken

Amanda Bayer

If only we had something like The I Do Society years ago when I began my journey in the wedding industry! Working within one of Houston's top venues over the past decade has included hands-on experience across many specialties: floral, stationary, in-house catering, photography - and the list goes on... and on...

It's thrilling to take all this experience - the good, the bad & everything in between - and contribute to something big that will help so many others just like myself. Staying afloat in this industry means never putting the breaks on learning - and I know this platform will make continual learning more accessible and easier for you.

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Access & review courses at no cost.

Structured For Optimal Learning

Each course is broken into bite-sized video segments of 5 min. or less so you can learn at your own pace. 

Introduction (1:01 )

Segment 1 (2:40 )

Segment 2 (3:07 )

Segment 3 (2:49 )

Segment 4 (4:22 )

Final Thoughts (2:28 )

Grow your wedding business with access to:

Memberships become available starting on August 1st, 2021

Drop in your email address to receive updates:

FULLY MANAGED GROWTH PROGRAM: that puts your business in front of thousands of brides.

BUSINESS EDUCATION: on the industry's first on-demand learning platform. 

LIVE INTERACTIVE EVENTSwith successful industry experts who share their business strategies.